WWF has appointed Armin van Buuren as the new Global Oceans Ambassador and will play an integral role in WWF’s new #BeatPlastic campaign and movement to stop plastic waste being dumped in oceans and inspire preventive action.
“Back in November, when I was touring through Southeast Asia, I visited several WWF projects on Bali. There I could see with my own eyes how beautiful animals like turtles are affected by plastic pollution. These experiences opened my eyes and made me realise how much aid is needed,” Armin van Buuren says.
Eight million tons of plastic are dumped into the oceans every year and as the WWF Global Oceans Ambassador, Armin van Buuren is encouraging his fans to sign a petition and help call upon the world leaders to sign a VN resolution with tangible agreements on how to stop plastic pollution.
“At the same time, my team and I are working hard to make sure our A State Of Trance events become plastic smart, and I’m personally hoping to inspires millions of people every day to use less disposable plastic. Life on earth is too precious to get smothered by plastic. We are the ones responsible for this mess, and I truly believe that we can fix it together,” he added.
“For years, I’ve been bringing people together with my music. It’s my way of making the world a bit more beautiful. In addition to being a DJ and producer, I’m also a father, and I want to give my children, their children and all generations thereafter the world they deserve.”
To learn more on Armin van Buuren and the #BeatPlastic campaign, watch the video below.